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3 Must-Do's When Applying Mascara

3 Must-Do's When Applying Mascara

by Layne Gray February 25, 2020 2 min read

Mascara can easily make or break a look, regardless of if it is for daytime or an evening outing. Mascara really is that important. This is why you need to know what you’re doing when you apply mascara. Here are three important steps to take when applying your mascara.

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5 Reasons Why You Shouldn't Walk Out the Door Without Mascara On

5 Reasons Why You Shouldn't Walk Out the Door Without Mascara On

by Layne Gray February 21, 2020 2 min read

We love mascara. Everyone should love it, too, right? But to really do so you have to understand why. Here are our five reasons to fall in love with that silly little tube of mascara.
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We've Launched our Beta Program!

We've Launched our Beta Program!

by Staff Writer February 20, 2020 2 min read

We’ve launched our beta program and we’re very excited about sharing our line of mascaras with those who want the best mascara and want it on their schedule!
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Value, Prestige & Luxury Categories in Beauty

Value, Prestige & Luxury Categories in Beauty

by Sara Amundson February 11, 2020 2 min read

What are they, and why do they matter? Why not consult a short guide to help you become more aware of your options? Three categories of beauty products are listed below for your consideration.

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Why are Most Mascara Tubes Non-Recyclable? The Ugly Truth

Why are Most Mascara Tubes Non-Recyclable? The Ugly Truth

by Sara Amundson February 07, 2020 3 min read

Waste. Consider the impact that your consumption has on the planet. What single thing can you do this year to change the environmental impact of your habits? Taking a long, hard look at the mascara you use is a great place to start.
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How Makeup Has Empowered Me

How Makeup Has Empowered Me

by Sara Amundson February 04, 2020 2 min read

Makeup has given me strength. It has made me feel powerful. It has connected me with the skin that I live in. But it has also given me relationships in a way that I would have never understood before.
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