Which three of the following features are most important when it comes to your favorite mascara? 1. Precision brushes, 2. A really cool tube, 3. Highest-quality ingredients, 4. A great ad campaign, 5. A commitment to clean beauty, 6. A celebrity endorsement, and/or 7. Highly-effective formulas.
Mascara is an essential part of so many of our makeup routines. While it’s fun turning ourselves into doe-eyed beauties, a common mistake people make with mascara is using it for far too long. Did you know that not only can mascara expire, but using old eye makeup can cause some serious health issues?
When was the last time that you read the ingredients on the box your mascara came in? Or of any of your makeup products? Now, if you’re beauty-obsessed that could be a completely normal pastime of yours and for that, we salute you. However, the vast majority of us have never been taught to read the ingredients list in our mascara the way we have been socialized to count carbs, calories, and fat contents.
It is very important to know and understand the impact of the ingredients in our beauty products. These are not things we should just be putting on our bodies without thought or consideration. To be a beauty expert also means to be informed and educated about beauty considerations. Ingredients being one of them.